IRS-COMPLIANT

VERIFIED

CLOUD-BASED

ACTIVE

BANK-PRODUCTS

ENABLED

SECURE-256

ACTIVE

AI-POWERED

ONLINE

COACHING

LIVE

TRAINING

SCHEDULED

AUTOMATION

RUNNING

PLATFORM · 4 INTEGRATED MODULES

The Complete Business Ecosystem

Everything you need to launch, operate, grow, automate, and protect your tax business — unified in one platform.

SYSTEM STATUS

TAXNOVA

ACTIVE

GOHIGHLEVEL

AI ACTIVE

ELITE-COACHING

ACTIVE

SYSTEM STATUS

LIVE

TAXNOVA

📝

TaxNova

Prepares the Return

Professional, IRS-compliant tax preparation software with bank products integration and e-filing.

Professional Software

IRS Compliant

Bank Products

E-Filing

Training & Support

SMARTFILINGS AI

🛡️

SmartFilings

Protects the Preparer

AI-powered compliance, due diligence, and client portal that safeguards your practice from IRS risk.

AI Compliance

Due Diligence

Client Portal

Document Intelligence

Audit Trail

GOHIGHLEVEL

GoHighLevel

Grows the Business

The complete CRM and marketing automation platform that fills your pipeline and nurtures leads on autopilot.

CRM & Pipeline

Email & SMS

Landing Pages

Funnels

Automation

ELITE-COACHING

🎓

Elite Coaching

Scales Your Revenue

Weekly training, 1-on-1 coaching, and a community of successful EROs to accelerate your growth.

Weekly Training

1-on-1 Coaching

Marketing Strategy

Community

Priority Support

SmartFilings AI Compliance

Protect Your Business with AI-Powered Compliance

SmartFilings helps tax professionals improve accuracy, support IRS due diligence requirements, and maintain organized documentation before a return is filed.

🛡️ AI Due Diligence Assistant

  • Automatically reviews returns for IRS due diligence requirements

  • Flags potential concerns before filing

  • Provides preparer reminders for EITC, CTC, and AOTC

  • Creates documented review checkpoints

🔍 Compliance Review

  • Checks for missing W-2s, 1099s, 1098s, and K-1s

  • Flags missing Schedule C support & reasonableness

  • Identity Verification and dependent consistency checks

  • State-specific compliance rules (future)

🧠Intelligent Document Review

  • Automatically organizes uploads into tax categories

  • Detects duplicate files and blurry scans

  • Recognizes incorrect document types

  • Suggests missing documents based on prior year data

📑 Audit Documentation

  • Generates Compliance Summary and Document Inventory

  • Creates a Due Diligence Checklist for your records

  • Compiles AI Review Notes and timestamped history

  • Establishes a clear Audit Trail for internal review

Compliance Dashboard

✓ Documents Complete

ACTIVE

⚠ Missing Documents

ACTIVE

! Compliance Review Needed

ACTIVE

📋 Due Diligence Items

ACTIVE

→ Ready for TaxNova

ACTIVE

95%+

AI document analysis confidence scoring — automatically flagging issues before you file.

* Compliance reports are designed to support internal review processes. They do not guarantee IRS acceptance or eliminate preparer responsibilities.

The Comparison

20 Capabilities. Traditional Software Has 1.

Traditional tax software gives you a tool. Elite ERO gives you a business.

Traditional Software

Professional Tax Software

AI Compliance

IRS Due Diligence Tools

Client Portal

AI Document Review

CRM

Email Marketing

SMS Marketing

Landing Pages

Funnels

Automation

Appointment Scheduling

Business Coaching

Weekly Training

Lead Generation

Review Requests

Reputation Management

Referral Automation

Business Dashboard

Priority Support

Elite ERO

Professional Tax Software

AI Compliance

IRS Due Diligence Tools

Client Portal

AI Document Review

CRM

Email Marketing

SMS Marketing

Landing Pages

Funnels

Automation

Appointment Scheduling

Business Coaching

Weekly Training

Lead Generation

Review Requests

Reputation Management

Referral Automation

Business Dashboard

Priority Support

Pricing

Choose the Plan That Matches Your Growth Stage

No long-term contracts. Cancel anytime. All plans include professional training.

Essentials

$997 /year

Perfect for launching your tax business with professional-grade software.

TaxNova Professional Software

ERO Setup & Onboarding

Bank Products Integration

IRS Compliance Tools

Marketing Templates

Technical Support

Weekly Live Training

Client Forms Library

MOST POPULAR

Growth

$1,497 /year

Perfect for launching your tax business with professional-grade software.

→ Everything in Essentials, PLUS:

SmartFilings AI Client Portal

AI Document Organization

✓ Compliance Dashboard

✓ Due Diligence Assistant

GoHighLevel CRM & Pipeline

Appointment Scheduling

Review Request Campaigns

Business Dashboard

Premier

$1,997 /year

The complete system for scaling to the next level of revenue.

→ Everything in Growth, PLUS:

Landing Pages & Funnels

Facebook & Google Ads

Marketing Automation

AI Chat & AI Voice

Monthly 1-on-1 Coaching

Quarterly Business Reviews

Priority Support

Early Feature Access

SmartFilings AI Compliance

Protect Your Business with AI-Powered Compliance

SmartFilings helps tax professionals improve accuracy, support IRS due diligence requirements, and maintain organized documentation before a return is filed.

01

Join

Select your plan and get instant platform access with everything you need to start.

02

Train

Master TaxNova, SmartFilings, and GoHighLevel through our structured onboarding program.

03

Launch

Go live with your branded landing pages, client portal, and professional online presence.

04

Acquire

Fill your pipeline with automated marketing funnels and lead generation campaigns.

05

Automate

Let GoHighLevel handle follow-ups, review requests, and appointment reminders automatically.

06

Comply

Maintain IRS compliance with AI Due Diligence tools and SmartFilings Compliance Dashboard.

07

Scale

Leverage elite coaching, analytics, and advanced automation to grow your revenue.

"I launched my tax office in 30 days and had my first 50 clients within the first tax season. The system just works."

— Rachel L., New ERO, Charlotte NC

Success Stories

Real Results from Real Tax Professionals

SmartFilings helps tax professionals improve accuracy, support IRS due diligence requirements, and maintain organized documentation before a return is filed.

★★★★★

"I launched my tax office in 30 days and had my first 50 clients within the first tax season. The system just works. TaxNova is easy to use, and the GoHighLevel automation handles everything I used to do manually."

Rachel L.

New ERO, Charlotte NC

★★★★★

"The SmartFilings compliance tools are a game changer. I used to stress about due diligence every season. Now the AI catches everything before I even open the return. My clients love the portal too."

Marcus T.

Tax Professional, Atlanta GA

★★★★★

"I went from 120 clients to over 400 in two seasons using the Elite ERO marketing system. The coaching calls alone are worth the investment. Mary and her team genuinely want you to succeed."

Rachel L.

Enrolled Agent, Houston TX

FAQ

Frequently Asked Questions

Everything you need to know about Elite ERO.

Do I need an EFIN to join Elite ERO?

Yes, you will need an Electronic Filing Identification Number (EFIN) issued by the IRS to prepare and e-file tax returns. If you don't have one yet, we provide guidance on how to apply. The process typically takes 45–60 days, so we recommend starting early.

I'm a beginner. Is Elite ERO right for me?

Absolutely. Elite ERO is designed for both new and experienced tax professionals. Our structured onboarding, weekly training, and coaching program walk you through every step — from setting up your EFIN to filing your first return and marketing your business.

What is SmartFilings and how does it protect me?

SmartFilings is our AI-powered client portal and compliance platform. It gives your clients a secure, branded portal to upload documents and track their return status. On the preparer side, it uses AI to review documents, flag compliance issues, and generate due diligence documentation — helping you maintain IRS compliance standards.

What is the AI Due Diligence Assistant?

The AI Due Diligence Assistant automatically reviews returns for IRS due diligence requirements, flags potential concerns before filing, provides preparer reminders for EITC, CTC, and AOTC credits, and creates documented review checkpoints. It's designed to support your internal review process and help you maintain organized records.

Does SmartFilings guarantee IRS acceptance?

No. SmartFilings compliance reports are designed to support internal review processes and help preparers organize their documentation. They do not guarantee IRS acceptance or eliminate preparer responsibilities. You remain responsible for the accuracy and completeness of all returns filed.

What is GoHighLevel and do I need it?

GoHighLevel (GHL) is the industry-leading CRM and marketing automation platform included in the Growth and Premier plans. It manages your leads, automates follow-up emails and SMS messages, handles appointment booking, sends review requests, and runs marketing campaigns. It's the engine that grows your client base while you focus on preparing returns.

What is TaxNova?

TaxNova is the professional tax preparation software at the core of Elite ERO. It's IRS-compliant, supports all major individual and business forms, integrates with bank products (RALs, RACs), and supports e-filing. It's designed specifically for EROs and independent tax professionals.

What are bank products?

Bank products are financial products offered through tax preparation, including Refund Anticipation Loans (RALs) and Refund Anticipation Checks (RACs). They allow your clients to receive their refund faster and allow you to deduct your preparation fee from the refund — meaning clients can pay nothing out of pocket.

How quickly can I launch my tax business?

Most Elite ERO members are fully operational within 30 days of joining. This includes completing onboarding, setting up TaxNova, configuring SmartFilings, launching your GoHighLevel CRM, and activating your marketing campaigns.

What does the coaching include?

All plans include weekly group training calls covering tax preparation, software training, marketing strategies, and business operations. The Premier plan also includes monthly 1-on-1 coaching sessions and quarterly business reviews with a dedicated advisor.

Can I use Elite ERO if I already have tax software?

Yes. While TaxNova is included in all Elite ERO plans, many members join primarily for the SmartFilings compliance tools, GoHighLevel CRM, and coaching. We can help you evaluate whether transitioning to TaxNova makes sense for your practice.

Is there a contract or long-term commitment?

No long-term contracts. All Elite ERO plans are annual subscriptions. You can cancel at any time, though refunds are subject to our standard policy. We believe in earning your renewal every year.

How is my client data protected?

Elite ERO uses bank-level 256-bit encryption for all data in transit and at rest. SmartFilings client portals are hosted on secure, compliant infrastructure. We follow IRS Publication 4557 guidelines for safeguarding taxpayer data and conduct regular security audits.

What marketing support is included?

All plans include professionally designed marketing templates for social media, email, and print. Growth and Premier plans include GoHighLevel automation for lead nurturing, review requests, referral campaigns, and appointment reminders. Premier includes full funnel and landing page setup.

How do I get started?

Click 'Become an Elite ERO' on this page, select your plan, and complete checkout. You'll receive instant access to your platform, onboarding materials, and an invitation to your first training call. Our support team is available to guide you through every step.

What kind of support is available?

All plans include access to technical support via email and our member community. Growth and Premier plans include priority support with faster response times. Premier members have access to a dedicated advisor for strategic questions.

Can I upgrade my plan later?

Yes. You can upgrade from Essentials to Growth or Premier at any time. The upgrade is prorated based on your remaining subscription period. Contact our support team to initiate an upgrade.

About the Founder

Meet Mary Rountree

Mary Rountree is a seasoned tax professional, business consultant, and the founder of Elite ERO. With years of experience in the tax industry, Mary built Elite ERO from the ground up to solve a problem she experienced firsthand: tax professionals had great software but no system to build, grow, and protect a real business.

Through MLR Business and Consulting, Mary has helped hundreds of tax professionals launch and scale their practices. Elite ERO is the culmination of that experience — a complete ecosystem that combines the best tax software, AI compliance tools, marketing automation, and expert coaching into one platform.

Mary's mission is simple: to empower tax professionals with the tools, training, and support they need to build profitable, compliant, and scalable tax businesses.

Limited Spots Available

Your Tax Business Deserves More Than Just Software

Join Elite ERO today and get everything you need to launch, grow, automate, protect, and scale your tax business.

TaxNova prepares the return. GoHighLevel grows the business. SmartFilings protects the preparer. Elite ERO brings it all together.

No Long-Term Contracts Cancel Anytime IRS Compliant Bank-Level Security Weekly Training Included

The complete business system for modern tax professionals. Launch, grow, automate, protect, and scale.

Get Started

Ready to build your elite tax business? Join hundreds of successful EROs.

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